The launch of instagram dates to six years back in oct 2010. It was launched with a motive to help people with same interest to interact with each other by uploading pictures and videos. In no time even the app gained recognition. In less than 2 months it had one million active users. Since its advent instagram has come out to be one of the most successful social networking website. There is hardly anyone who is not on instagram today. So as result instagram has gained immense popularity as an effective advertising and marketing tool. Further websites like Sozialy have helped instagram to improve their service.
Rolling of business specific accounts
Very recently instagram has launched many accounts which are just meant for business purpose. You can either sign up the account or convert it into a business app. The account very effectively allows the business owners to know the organic reach of their posts. As per the survey around 1.5 million users have either signed for business accounts or converted into business accounts. So even today a huge number of people have recognized the importance of these business accounts and signing up for it.
Improved techniques to advertise through instagram
The immense success of instagram is mainly due to the effective advertising capabilities it has got. Although these strategies are more or less similar to that of facebook but today instagram is even more popular.
Today many online portals like Sozialy have started to sell instagram likes. These likes are all authentic and recognized by instagram. With minimal cost these likes can create an awareness and inculcate trust in mind of people. More the like you have more the people can trust you. Other well recognized feature of instagram is sharing of video. This can help you to introduce your business to people in form of video. And it is a well known fact that people are more interested in watching an interesting video that reading lengthy stories.
Mobile is king
We know that youth of today is gadget freak. They have all latest technology mobile phones and even love to operate internet from phone. So instagram app makes easy for such people to use this networking website from phone. As a result a large proportion of business owners market their business through mobile phone. So mobile phone is definitely king here.
Instgram is must have app for business owners
Today the importance of instagram cannot be underestimated. It is vital that you include use of instagram in your marketing strategies. It is an easy way to reach your target customers. But you should also be well aware of your competitors and how they are using instagram for the promotion of their business. This can help you to design an effective marketing strategy. Apart from this it is also important that before you start advertising you post engaging content in your account.
So instagram can work wonders for your business. The need is to recognize the various ways in which it can benefit and rule out well planned strategies.